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Direct-To-Consumer (DTC) Genetic Testing Market - Global Industry Size, Share, Growth, Market Analysis and Forecast 2020-206
Published : June 2020

The Global Direct-To-Consumer (DTC) Genetic Testing Market is forecast to grow at 13.5% CAGR from 2020 to 2026, as per the latest market research report titled Global Direct-To-Consumer (DTC) Genetic Testing Market (By Test Type - Carrier Testing, Nutrigenomic Testing, Ancestry & Relationship Testing, Predictive Testing, Others. By Technology - Single Nucleotide Polymorphism (SNP) Chips, Whole Genome Sequencing (WGS), and Targeted Analysis. By Distribution Channel - Online Platforms, and Over the Counter. By Geography - North America, Europe, Asia Pacific, Latin America, Middle East, and Africa) - Global industry analysis, size, share, growth, trends, and forecast, 2019-2026


Direct-to-Consumer (DTC) Genetic Testing is a method of marketing genetic tests through television, advertisement without the need of direct healthcare service provider. The Direct-To-Consumer (DTC) Genetic Testing Market are majorly driven by some of the factors such as rising genetic disorders globally. Increasing genetic diseases such as breast cancer, achondroplasia, colorectal cancer and other diseases is expected to propel the market growth rapidly. Further, high quality DTC genetic testing can significantly reduce the mortality rates of cancer patients. This significant benefit of DTC genetic testing along with rising public awareness, increasing income level in emerging economies, and rising demand for service personalization may propel the Direct-To-Consumer (DTC) Genetic Testing Market in the forecast period. However, high cost of DTC genetic testing kit, less awareness in some regions are projected to restrict the market growth to some extent. Apart from this, technological advancement, and Favorable regulations of Direct-to-Consumer (DTC) Genetic Testing is anticipated to offer lucrative opportunity for the market in the forecast period from 2020 to 2026.


GeographicallyThe Direct-to-Consumer (DTC) Genetic Testing Market is divided into global regions like North America, Europe, Asia- Pacific, Latin America, Middle East, and Africa.   


The primary key players in the Direct-to-Consumer (DTC) Genetic Testing Market include Ancestry, Color Genomics, Easy DNA, FamilytreeDNA (Gene By Gene), Full Genome Corporation, Helix OpCo LLC, Identigene, Karmagenes, Living DNA, Mapmygenome, MyHeritage, Pathway genomics, Genesis Healthcare, 23andMe, Myriad Genetics, and Quest Diagnostics.


The Global Direct-To-Consumer (DTC) Genetic Testing Market Has Been Segmented into:

Global Direct-To-Consumer (DTC) Genetic Testing Market: By Test Type

  • Carrier Testing
  • Nutrigenomic Testing
  • Ancestry & Relationship Testing
  • Predictive Testing
  • Others

Global Direct-To-Consumer (DTC) Genetic Testing Market: By Technology

  • Single Nucleotide Polymorphism (SNP) Chips
  • Whole Genome Sequencing (WGS)
  • Targeted Analysis

Global Direct-To-Consumer (DTC) Genetic Testing Market: By Distribution Channel

  • Online Platforms
  • Over the Counter

Global Direct-To-Consumer (DTC) Genetic Testing Market: By Region

  • North America
    • USA
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • UK
    • Germany
    • France
    • Spain
    • Italy
    • Russia
    • Rest of Europe
  • Asia Pacific
    • India
    • China
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Latin America, Middle East & Africa
    • Brazil
    • South Africa
    • UAE
    • Rest of LAMEA

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