Global Augmented Reality Mobile Application market in terms of revenue is expected to reach $1,460.2 Million by 2025 at a CAGR of 8.9% from 2018 to 2025 as per new market research report titled Global Augmented Reality Mobile Application Market(By component type- hardware, and software. By application- gaming & entertainment, lifestyle & healthcare, marketing & advertisement, education & learning, and others) – Global industry analysis, size, share, growth, trends, and forecast, 2017 – 2025, by Sheer Analytics & Insights Pvt. Ltd.
In just five years, augmented reality alone had created a huge impact over technology sector. Today, augmented reality-based applications become one of the major platforms for every user knowingly and even unknowingly. From gaming to transportation to construction and many other sectors augmented reality-based applications is becoming one of the major stakeholders in overall mobile based applications.
As of 2017 end, the Augmented Reality apps business used are as follows:
- Remote business AR apps is at 17.5%
- The graphic overload on camera have a market share of 8.3%
- The transportation AR app have 5.3% market share
In 2017, the AR apps are most widely used in Consumer apps sector followed by discrete manufacturing and retail sector.
- Consumer apps have market share of 46.1%
- Discrete manufacturing has market share of 11.4%
- Retail apps have market share with 8%
- Personal services have market share of 6.1%
- Process manufacturing have a market share of 5.3%
Global augmented reality mobile application is presently flourishing and have a huge potential for growth. The rise in demand for smartphones, tablets and continuous development of mobile app store drives the growth of this market. It is noticeable that augmented reality has become a first choice among mobile app designers and users. This is due to the enhancement of interactivity between the real and digital world of the user. Furthermore, it allows its users to receive information instantly without any efforts.In addition to this, increasing application areas which includes gaming and entertainment, healthcare, education & learning, and others will propel global augmented reality mobile application market during the forecast period.
Apart from the gaming and entertainment industry, the investment in AR apps is currently on the higher side due to huge demand from the reality sector, transportation sector and consumer apps. Asia Pacific is expected to lead the market in AR apps market followed by Europe and North America.
In the recent market research report published by Sheer Analytics & Insights, global augmented reality mobile application market has been segmented based on application and component type. Based on component type, the market has been analyzed as hardware, and software. Hardware is further sub-segmented into display sensors, semiconductor component, and others.The major application of globalaugmented reality mobile application market includes gaming & entertainment, lifestyle & healthcare, marketing & advertisement, education & learning, and others. The market is also further segmented into geographical region North America, Middle East & Africa, Asia-Pacific, and Latin America.
Blippar launched an app which allows users to navigate through augmented reality. The app named AR City determines the future of city, navigation, and travel life via urban visual positioning and augmented reality overlays.
Ambarish Mitra, CEO of Blippar, commented: "AR City brings together crucial aspects of Augmented Reality and Computer Vision to transform how we experience our cities as we walk and explore. This technology will eventually replace the current map systems.”
The major companies in global enterprise software market are as follows, Apple Inc., Blippar, Catchroom, CCP Games, DAQRI, and Microsoft Corporation among others.
Global Augmented Reality Mobile Application Market: By Component Type
- Hardware
- Display sensors
- Semiconductor component
- Others
- Software
Global Augmented Reality Mobile Application Market: By Application
- Gaming & entertainment
- Lifestyle & healthcare
- Marketing & advertisement
- Education & learning
- Others
Global Enterprise Software Market: By Geography
North America
- U.S.
- Canada
- Mexico
Europe
- U.K.
- France
- Germany
- Italy
- Rest of Europe
Asia Pacific
- India
- China
- Japan
- Rest of Asia Pacific
Middle East and Africa
- South Africa
- Rest of Middle East and Africa
Latin America
- Brazil
- Rest of Latin America
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