Global Motorcycle Infotainment System Market, By Types, Two Wheeler Motorcycles, Trike; By Products, Navigation, Bluetooth, Premium Audio, Handlebar Controls, By Channel Sales: OEM and Aftermarket: Research, Analysis, Insights, Size, Growth and Forecast through 2016-2025
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Infotainment system refers to the broadcast material which delivers a combination of entertainment and information content. The content delivered through infotainment is designed to be informative yet entertaining to achieve consumer’s interest. Motorcycle infotainment provides various information such as fuel economy, altitude, display tire pressure, miles left until next oil change, and fuel range. This provides sufficient information and also serves to be an entertaining purpose to the consumers.
In recent market trends, modern motorcycles are equipped with infotainment system. The infotainment system serves to be a major part of modern automotive vehicles. The rise in demand of infotainment system in motorcycles has emerged in the recent years thus augmenting the growth of motorcycle infotainment system market through the recent years. With the rise in number of electronics manufacturers, many electronics giants such as Sony, Toshiba, Pioneer and Panasonic are developing their products to provide better purpose of the infotainment system. High adoption of infotainment system in new generation motorcycles shows huge market potential during the forecast period.
Notable industry movements:
In the last couple of years, motorcycle infotainment system market was driven by heavy weight motorcycles. However, gradually down the line, adoption of infotainment system in mid segment motorcycles is expected during the forecast period. Along with this Vehicle to Vehicle (V2V) and smartphone technologies is making an advancement or development of smart infotainment systems. Large players such as Yamaha, Ducati is also bringing development in infotainment system. This is projected to augment the popularity of motorcycles infotainment system among consumers with increasing disposable income. During the forecast period, Trikes is expected to be the fastest growing segment in the motorcycle infotainment system market. Trikes are vehicles with three wheels which are specially designed for aged people and also offer a comfortable continuous ride. Advancement in the technological part of motorcycle infotainment system will fuel the growth of this market globally. Moreover, chip manufacturers are increasing their focus on automotive grade semiconductors which leads to a rapid advancement in the infotainment system of motorcycles. Henceforth, motorcycle infotainment market is expected to grow during the forecast period.
In recent times heavy bikes or high end bikes are provided with this infotainment system. The high price range of infotainment system couple with the price of high end motorcycles are hindering the growth of the market. Hence, automobile manufacturing companies aim to provide infotainment system in mid-luxury motorcycle as the market for mid-luxury motorcycles plays a high potential segment for infotainment systems. Further down, the infotainment system provided in motorcycles can lead to distraction of the rider causing hazardous situation.
· Two-Wheeler Motorcycles
· Premium Audio
· Handlebar Controls
· North America
· Rest of World
Geographical framework and growth trend:
By geography, motorcycle infotainment system market is segmented into Europe, North America, Asia-Pacific and rest of the world. Mostly, North America dominates the market of motorcycle infotainment system and holds a huge overall market share. Apparently, customer awareness seems to be boosted with the presence of OEM’s (Original Equipment Manufacturer) in the infotainment system. Moreover, in this region automobile giants such as Harley Davidson, Honda and others are manufacturing innovative products like wearable kits such as smart helmets which seem to augment the adoption of infotainment system for motorcycles.
On a global basis, key leaders operating this motorcycle infotainment system market are Harman, Garmin, TomTom International, Clarion, BRP (Bombardier Recreational Products), among others.
Note: Report can be available on the base of countries and regions mentioned in our companies scope.
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